5 Ways to Increase Engagement on Facebook?

Facebook is a powerful platform for marketers to connect with their audience and grow their following. One useful feature on Facebook that can help achieve this is polls. Polls allow you to interact with your followers, gather feedback, and increase engagement. In this article, we will provide step-by-step instructions on how to create various types of polls on Facebook, including Facebook stories, Facebook groups, Facebook events, Facebook videos, and Facebook Messenger.

Creating a Poll on Facebook Story

Facebook stories provide another way for your followers to interact with your content. Here’s how you can create a poll on Facebook story using the mobile app:

1. Open the Facebook app on your mobile device.
2. Create a Facebook story by tapping the blue plus button at the top of your Facebook feed.
3. Add a photo or video to your story by shooting a new one or uploading from your camera roll.
4. Click the stickers icon located in the top right corner of your screen.
5. Choose the poll option from the available stickers.
6. Fill out the poll information, including the question and answer options.
7. Tap “done” in the upper right corner to finish customizing your poll.
8. Adjust privacy settings as needed to choose who can view your poll.
9. Post your poll by tapping “share to story”.

Creating a Poll in Facebook Groups

Creating a poll in Facebook groups is an effective way to boost your page’s organic reach among group members. Here’s how you can create a poll in Facebook groups:

1. Go to your Facebook group.
2. Click on “write something” to create a post.
3. Under the section to “add to your post”, click the three dots to expand the section.
4. Select the poll option from the expanded section.
5. Write your question and add answer options.
6. Expand the “settings” button for more poll options.
7. Publish your poll by clicking the post button.

Creating a Poll in Facebook Events

To create a poll in a Facebook event, follow these steps:

1. Go to your event page.
2. Create a post by clicking “add a post” under the “discussion” tab.
3. Click the three dots in the “add to your post” section to expand the options.
4. Select the poll option from the expanded section.
5. Write your poll question and answer options.
6. Expand the “settings” section for more options.
7. Publish your poll by clicking the post button.

Please note that you can only create a poll in a Facebook event if you are the creator or admin of the event.

Creating a Poll on Facebook Video

To create a poll on Facebook video, follow these steps:

1. Go to your Facebook business page.
2. Under the Meta Business Suite, click on “publishing tools”.
3. Click “upload a video” and select the video you want to upload.
4. Create your poll by clicking the poll option on the right-hand side of the upload screen.
5. Enter the poll question and answer options.
6. Choose when you want the poll to appear during your video.
7. Decide whether or not you want viewers to see the poll results.
8. Click “save” to save your video with the poll.

Creating a Poll on Facebook Messenger

To create a poll on Facebook Messenger, follow these steps:

1. Open the Facebook Messenger app on your mobile device.
2. Select your group chat.
3. Tap the plus sign at the bottom right corner of your screen.
4. Select the three stacked vertical lines representing the poll icon.
5. Fill out the poll information, including the question and answer options.
6. Tap “create poll” to post it in the group chat.

Creative Ways to Use and Create Facebook Polls

Now that you know how to create different types of polls on Facebook, let’s explore some creative ways to use them to increase engagement:

1. Use polls during Facebook videos or Facebook Live to boost engagement.
2. Involve your audience in your business decisions by asking for their input through polls.
3. Use polls to spark conversations and debates among your audience.
4. Repurpose your poll content by sharing the results and generating curiosity.
5. Create entertaining polls that make your audience want to participate and share.
6. Use polls instead of posts to ask questions and gather valuable feedback.
7. Ask your audience about their preferences to better understand their needs.
8. Monetize your Facebook group by using polls to gather insights and drive engagement.

Benefits of Using Facebook Polls

There are several benefits to using Facebook polls as part of your marketing strategy. They can:

1. Boost engagement on your Facebook page.
2. Require minimal effort from your audience to participate.
3. Build a sense of community among your followers.
4. Be easily created and shared.
5. Collect valuable feedback from your customers.
6. Improve your organic reach on Facebook.
7. Act as a lead generation tool.
8. Complement your paid advertising strategy.
9. Encourage followers to share polls with their friends.
10. Provide another way to interact with your audience.
11. Foster interaction and bonding among your audience members.
12. Help you understand your customers better through market research.

By utilizing Facebook polls effectively, you can increase engagement, gather valuable insights, and grow your following on the platform. So go ahead and create your first Facebook poll to start reaping the benefits!