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Social media has become an essential part of every marketer’s toolkit. With the vast number of users on various social media platforms, it has become a goldmine for generating leads and reaching a wider audience. However, social media marketing can be a complex process that requires careful planning and execution. This is where social media marketing tools come into play. These tools automate tedious tasks, save time and effort, and provide valuable insights for informed decision-making. In this article, we will explore the top 10 social media marketing tools that can help you streamline your marketing efforts.
1. SocialPilot
SocialPilot is one of the best social media marketing tools that allows you to automate and manage your social media posts on multiple platforms in one place. With SocialPilot, you can create, plan, schedule, and publish your posts with ease. Some of the notable features of SocialPilot include personalized posts, bulk scheduling, and an editorial calendar. It also provides social media analytics and reporting capabilities, easy customization options, and team collaboration features. SocialPilot is a comprehensive tool that caters to all your social media scheduling needs.
2. Buffer
Buffer is a popular social media management platform that helps you manage major social accounts. It offers a user-friendly interface and a range of features, including post scheduling, analytics, and team collaboration. While Buffer is a reliable tool, it can be expensive for agencies and small teams, as some of its advanced features like Buffer Reply and Buffer Analyze require separate subscriptions.
3. Tailwind
Tailwind is a specialized tool for visual marketing on Pinterest and Instagram. It offers unique features like hashtag research, content scheduling, and community engagement. Tailwind allows you to connect with multiple community members and boost your reach on these platforms. If your team’s or agency’s main focus is visual marketing on Pinterest and Instagram, Tailwind is the perfect tool for you.
4. Planable
Planable is a social media tool designed for small teams. It offers features like tagging, content feedback, and real-time collaboration, making it easy to streamline your social media workflow. Planable also provides localized workspaces and access to edit history, making it convenient for team collaboration. If you have a small social media team, Planable is a great tool to consider.
5. Loomly
Loomly started as a social media calendar tool and has now expanded to offer scheduling and publishing capabilities through integration with Buffer. It provides content discovery, organization, and management features, along with post ideas for holidays, trends, and best practices. Loomly is a versatile tool that can help you streamline your content creation and publishing process.
6. Feedly
Feedly is a content curation tool that allows you to organize and keep track of your favorite publications, blogs, and social media conversations in one place. It offers shared feeds, third-party integrations, and multi-language content support. Feedly is a valuable tool for staying updated with industry trends and finding relevant content to share on social media.
7. Buzzsumo
Buzzsumo is a powerful content curation and insight tool that helps you discover popular content, influencers, and content trends on various social media platforms. It provides advanced filtering options and helps you find the most popular questions posted on forums like Amazon, Reddit, and Quora. Buzzsumo is a must-have tool for content discovery and curation.
8. Quuu
Quuu is a social media tool that automates content sharing to your social accounts. It suggests relevant content based on your niche and allows you to set specific intervals for sharing. Quuu integrates with Buffer and HubSpot for content publishing. It also offers over 500 content categories, allowing you to find the most relevant content for your audience.
9. Curata
Curata is an intelligent content curation tool that adapts to your content preferences and helps you find, curate, and share relevant content on social media. It offers a browser plugin for content curation, content suggestions from team members, and various integrations for publishing content on your blog or website. Curata provides SEO and image suggestions, making it easy to optimize your content before sharing or publishing.
10. UpContent
UpContent is a content discovery platform that helps you find fresh content for your social media profiles. It offers customizable search parameters and integrates with many social media management tools. UpContent curates millions of articles every month and provides users with a supply of relevant content. It also allows you to customize articles and add images from Shutterstock or post them as they are to your social media profiles.
These are the top 10 social media marketing tools that can help you streamline your social media marketing efforts. Each tool offers unique features and benefits, so you can choose the ones that best suit your needs. By leveraging these tools, you can automate tedious tasks, save time and effort, and make informed decisions to scale your business.
